Mark Fletcher is an engineering-degree qualified technical writer and consultant, with substantial experience in technology-led engineering, public relations and journalism. He was tempted away from mainstream engineering into the world of business-to-business publishing, when he was offered a job as a technical editor on 'Eureka', one of the UK's most respected engineering design magazines, covering a huge range of topics across the technology spectrum. After eight years, the final two as the senior editor on the title, he left publishing to commence a career in public relations. In 2009 Mark set up Technical Lucidity, his own media and marketing consultancy company. As well as working with PR agencies and some former clients, he has also expanded his business to include many new clients, including, most recently, DuPont. Alongside his marketing consultancy work he regularly contributes to a number of leading technical B2B magazines.